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360° Store Tours for Google Maps and Your Website

One shoot, three results: the walkable tour of your business on Google Maps, the same tour on your own website — and a floor plan of your floor area that you keep using for refits, shopfitting and tradesmen's quotes.

Look up your own business on Google Maps

Run the test before you read on. Open Google Maps and search for your business. What do you see?

Usually: your facade from the street, captured by a Street View vehicle. Your opening hours. Your reviews. And a handful of photos — some yours, some from visitors, in varying quality and from different years.

What a customer does not see is what it looks like inside. How big the space is. How it is laid out. Whether it feels cramped or generous. Whether they are in the right place.

That is the gap a 360° store tour closes. It is not another photo but a walkable interior: your customer moves through your business before deciding whether to come in.

Side by side

What customers see today — and what gets added

A schematic comparison of the two states — not a depiction of any specific business profile.

Your profile today

  • Facade from the street
  • Opening hours, phone, address
  • Reviews
  • Individual photos of varying quality

With a store tour, in addition

  • Walkable interior, viewpoint by viewpoint
  • Dollhouse view: the whole floor area at a glance
  • Floor plan of your space
  • Measurement tool for widths, heights and doorways

All three results come out of a single shoot. The tour goes onto your Google Business Profile, the same tour can be placed on your website as an embed code — and the floor plan of your space stays with you as a planning document: for the next refit, the shopfitter, or a tradesman's quote.

Technically it is the same capture we use for our virtual 3D tours for real estate: the 360° capture is turned into a spatial 3D model of your space, not just a series of stitched panoramas. That is why the floor plan and the measurement tool are possible at all — and the difference from a photo-only tour.

Try it

This is how a walkable tour feels

Click, drag, walk through the space — and switch to the dollhouse view.

Example tour: demo model used by kind permission of Matterport. Not a RoomView360 capture — and not a retail space. It shows how the controls work, not our own result. A RoomView360 store tour will stand here as soon as our first reference space has been captured.

The question your tour answers

A tour works hardest where the space itself is part of the decision. The specific question differs by sector:

SectorWhat your customer wants to know firstWhat the tour shows
Gym and yoga studioHow much space, which machines, are there showers and lockers?Training floor, equipment and side rooms — before the membership
Medical, dental and physio practiceHow does it feel there, can I get in with a walker or a pram?Reception, waiting area, door widths and thresholds
Kitchen, bathroom and furniture showroomWhich displays are actually there, is the trip worth it?Every display walkable, dimensions readable on the spot
Restaurant with function roomWill 40 people fit, how is the room laid out?Room, seating and layout — with a floor plan for planning
Hair, beauty and tattoo studioHow clean and how private is it?Workstations, partitions, condition of the fit-out
Gallery and cultural spaceHow large is the exhibition area, how is it hung?Rooms, wall surfaces and hanging, walkable at any time
Hotel and B&BWhat do the rooms and common areas really look like?The same technique as our Airbnb 3D tours
How it works

The process, step by step

You do not have to deal with Google — we handle the publication.

STEP 1

Shoot outside opening hours

We capture before you open, after closing or on your day off, with the space empty. There is a legal reason for that: for user-generated 360° imagery Google does not blur faces automatically — unlike imagery from its Street View vehicles. An empty shop is the clean route, rather than retouching afterwards. Your business is not interrupted for a minute.

STEP 2

Capture and processing

The space is captured as a spatial 3D model. That produces the walkable tour, the dollhouse view and the floor plan. Delivery within 48 hours of the shoot, together with the embed code for your website.

STEP 3

Publication to Google Maps

We link the tour to your business's Place ID — precisely the step that otherwise goes wrong and leaves the tour sitting anywhere except on your profile. We then submit it and check after approval that it appears in the right place. The review itself is Google's; it usually takes a few days.

What we need from you: a verified Google Business Profile and the “Owner” or “Manager” role on it for us, limited to the duration of the publication. We remove our access afterwards. If there is no verified profile yet, we set it up together with you — the verification itself is carried out by Google and can take a few days.

Fixed prices

Store tour pricing

Fixed prices by floor area — publication to Google Maps is included in every package. 15 % first-client discount on the first project. No VAT is added to the package prices; RoomView360 is not subject to Swiss VAT liability. Optional extras and travel outside the cantons of Zurich and Schaffhausen follow the price list.

Store S
Store Tour S
Floor area up to 60 m²
350 CHF
Fixed price
  • Walkable 3D tour with dollhouse view
  • 2D floor plan of the space
  • 6 HD stills extracted from the tour
  • Publication to Google Maps incl. Place ID link
  • Embed code (iframe) for your website
  • VR headset mode (Meta Quest, Vision Pro)
  • Captured outside opening hours, business keeps running
  • 12 months of hosting included
  • Delivery within 48 h of the shoot
Request Store S
Store L
Store Tour L
Floor area up to 250 m²
1190 CHF
Fixed price
  • Everything in Store M
  • Clean drawing of the floor plan with your logo
  • Dimensioned PDF plan available as an add-on
  • 36 months of hosting
  • Delivery within 48 h of the shoot
Request Store L

Already have a RoomView360 tour of your business? Publishing it to Google Maps afterwards costs CHF 150 — no new shoot required. This route is not available for residential properties: Matterport only clears non-residential spaces for Street View publication. Floor areas above 250 m², multiple locations or chains: request an individual quote. All packages at a glance on the pricing page. How these prices compare with the rest of the market is set out in what a virtual tour costs.

What we do not promise

Figures circulate in this industry that cannot be traced to any findable original source — “42 % more enquiries”, “35 % more clicks”. We went looking for the sources and found none. So they are not on this page.

  • No ranking improvement. A tour is not a ranking factor confirmed by Google. It does not change whether you are found — it changes what someone sees who has found you, and whether they make the trip.
  • No revenue or footfall figure. Anyone quoting you a percentage has not measured it.
  • No “Google Trusted Photographer”. That programme no longer exists in its earlier form. Anyone still advertising the badge is carrying a credential that is no longer issued.
  • No guarantee of acceptance. Google reviews every submission itself and can reject it. If that happens, we establish the reason and resubmit — at no extra cost to you.
  • Not a substitute for a professional survey. We work with a 360° camera, not a Pro3. Measurements taken from the model are therefore explicitly not exact figures — we work with 2 to 3 % on a wall-to-wall run; Matterport states an average of 4 to 5 % for 360° cameras, so individual measurements can deviate more. That is enough for refit conversations, shopfitting quotes and furniture planning; it is not enough for a building application or an area-based settlement. What a figure from a scan is and is not good for is set out in our article on floor areas from a scan.
  • No invented testimonials. As long as we have none for this service, none will appear here.
FAQ

Questions about store tours.

Will the tour really appear on my Google Business Profile?

Yes — provided your business has a verified Business Profile. The tour is linked to your location's Place ID, the unique identifier Google files your business under. Without that link the imagery does appear somewhere in Google Maps, but not on your profile — the most common mistake in this kind of publication. Google reviews every submission itself and can reject it; there is no guarantee of acceptance.

Do we have to close for the shoot?

No. We shoot outside opening hours — before you open, after closing, or on your day off. Your business keeps running. An empty shop is the better capture anyway: nobody in frame, no retouching afterwards, and the space itself gets the attention.

Are people in the imagery blurred?

For user-generated 360° imagery Google does not blur faces and licence plates automatically — that automatic blurring applies to imagery captured by Street View vehicles. The responsibility therefore sits with whoever submits the imagery. We solve it at the root by shooting empty spaces outside opening hours. If someone does end up in frame, that spot is blurred before publication.

What does a 360° store tour cost?

RoomView360 works with three fixed prices by floor area: Store S CHF 350 (up to 60 m²), Store M CHF 690 (up to 120 m²) and Store L CHF 1,190 (up to 250 m²). Each includes the walkable 3D tour, the floor plan, publication to Google Maps including the Place ID link, and the embed code for your website. First-time clients receive a 15 % discount on their first project.

How long until the tour is online?

We deliver the tour and floor plan within 48 hours of the shoot — from then on you can embed it on your website. Publication to Google Maps adds Google's own review time, usually a few days. That part is controlled by Google, not by us.

Free initial consultation

A quote within
24 hours.

Tell us about your business. We reply the same working day with a fixed-price quote and a proposed slot outside your opening hours. No call centres, no sales pressure.

  • Fixed price by floor area, no “from” prices
  • Captured outside your opening hours
  • We handle the publication to Google Maps
  • 15 % first-client discount on the first project